Restaurant owners

Your restaurant has a seat limit. Your product sales don’t.

Covers and opening hours put a natural ceiling on restaurant sales. Ecommerce for restaurant owners creates a second route: shippable products customers can buy without booking a table. Packaged food and merchandise can create additional revenue for restaurants, while a managed operation keeps listings, suppliers, orders and buyer messages away from service.

  • Revenue beyond covers
  • Food and merchandise built to ship
  • Daily ecommerce handled outside service
Illustration of a chef in front of a restaurant window, with a cloche, a laid table setting and a menu clipboard.

Why hand this over

Your Restaurant Already Has A Full-Time Operation

You know how to run a restaurant. The issue is time. Product listings, supplier follow-up, customer questions and order problems arrive during the same hours your kitchen and front of house need you.

Illustration of a cutaway restaurant showing the kitchen, dining room, pass and host stand in service, with a clock, a stack of takeaway boxes and a delivery scooter at the door.

Service Hours Come First

Marketplaces keep working while you are on the pass.

Buyer messages have response windows, suppliers keep office hours and orders do not wait for a quiet Monday. When ecommerce sits on the owner’s to-do list, it usually gets pushed behind service. That can affect account health and the customer experience.

Food Ecommerce Has Different Rules

A product that works in the restaurant may not work in a parcel.

Shelf life, packaging, labelling and carrier handling all affect whether you can sell food products online. The right range starts with what can arrive in good condition and meet the marketplace requirements that apply to it. Getting that decision wrong means waste, complaints and refunds.

A working studio desk where store and brand decisions are planned.

Start with what can travel

Build the range around what ships well

The first decision is practical: what can leave your restaurant and arrive in good condition? Depending on your business, that may mean packaged sauces and spice lines, shelf-stable CPG (consumer packaged goods), or branded merch. We settle the product route first, then build the store around it.

  • Products chosen for shipping Shelf life, packaging and carrier handling are reviewed before a product is listed, so the range starts with what can realistically travel.
  • Labelling checked before launch Ingredient, allergen and marketplace category requirements are considered during scoping. You remain responsible for confirming the information and requirements that apply to your products.
  • Ecommerce kept away from service Buyer messages, supplier follow-up and order handling happen inside the marketplace windows while you keep running the restaurant.
  • A separate off-premise revenue stream The store operates as its own retail channel, giving the brand room for local-to-national reach without relying on table turns, kitchen bookings or another service.
Talk it through with us

Where we work

Built for the platforms your customers already use

Each marketplace has its own listing format, media rules, fees and buying habits. We adapt the store to the platform rather than copy the same setup everywhere. Product fit comes first, then the channel that makes sense for the range and the buyer.

Illustration of a laid restaurant table under a cloche, chef hat, fork and knife, set against the restaurant shopfront.

Visibility

Run the restaurant. Still know what the store is doing.

You already judge a week by covers, food cost and what moved. Ecommerce reporting should be just as useful. We report store performance, order flow, account health, support activity and margin movement at the cadence agreed in your plan.

Performance reporting

See what changed, where sales moved, what needs attention and what the team is doing next.

Account health monitoring

We track the signals marketplaces use to evaluate sellers, including fulfilment, response times, cancellations, returns and policy issues.

A direct line to the team

Questions go to the people working on your store, so you can get context without joining a generic support queue.

Kitchen-hours store snapshot

Orders

690

+7.9%

Fulfilment rate

97.7%

+1.3%

Response time

2.7h

-21%

Account health

Good

Stable

Order volume by day of the week

Illustrative figures — not a projection of your store.

What you receive

What you get from the managed ecommerce work

A managed retail operation designed to create additional revenue for restaurants through shippable food, merchandise and CPG products, without placing ecommerce tasks on the service team.

  • A store in your name

    The storefront, branding and marketplace account are registered to you and stay that way. You own the customer-facing asset; we operate it within the agreed scope.

    Included
  • Products chosen for your buyers

    Product research focuses on what your audience is likely to buy and what can be shipped reliably. That can include viable restaurant merchandise ideas, shelf-stable food lines and other products that fit your brand.

    Included
  • Listings written to sell

    Titles, descriptions, images, variants and marketplace fields are built to each platform’s rules and kept current as those requirements change.

    Included
  • Suppliers found and managed

    We handle onboarding, pricing checks, stock confirmation and order hand-off, and follow up on delays before they reach the buyer.

    Included
  • Orders and buyer messages handled

    Orders are processed through confirmed dispatch, and buyer questions are answered in your store’s voice within each marketplace’s response window.

    Included
  • Reporting at your cadence

    You see what sold, what stalled and what the team did about it, at the frequency agreed in your plan.

    Included

Questions

Before you hand over the store

The next step

Build revenue beyond the last cover

Start with a product range that can ship. We build the store around it and handle the daily ecommerce work, so you can grow off-premise revenue without adding another service to the week.

No pressure. We will explain the product routes that fit the scope, what we would manage, what we need from you and whether the service suits your restaurant.